ULI Minnesota: The Power of Small - Stories from Local Developers

When

2026-01-14
2026-01-14T08:30:00 - 2026-01-14T11:15:00
America/Chicago

Choose Your Calendar

    Where

    Northside Epicenter 705 N 42nd Ave Minneapolis, MN 55412 United States

    Pricing

    Pricing Members Non-Members
    Private $25.00 $35.00
    Public/Academic/Nonprofit $20.00 $30.00
    Retired $20.00 N/A
    Student $10.00 $15.00
    Under Age 35 $15.00 $25.00

    a { text-decoration: none; color: #464feb; } tr th, tr td { border: 1px solid #e6e6e6; } tr th { background-color: #f5f5f5; } Discover the Power of Small-Scale Development

    Approved 2 hours of AIA continuing education; applications have been submitted for Minnesota Real Estate and AICP CE.

    Schedule:

    8:30am - Registration and breakfast
    9:00am - Keynote - Jim Heid
    10:00am - Local developer panel, followed by Q&A

    Join us for an engaging program featuring nationally recognized urban strategist Jim Heid, founder of Building Small, alongside three local developers - Thomas Hertzog, Anissa Keyes Powell, and Zae Sellers - who are transforming neighborhoods through innovative, human-scaled projects. Together, they’ll explore why smaller, incremental development matters—and how it can deliver big benefits for communities, from housing diversity to vibrant public spaces.

    Through real-world case studies, you’ll gain practical insights into design strategies, financing approaches, and policy solutions that make small-scale projects possible. Whether you’re a developer, planner, or civic leader, this conversation will provide actionable ideas and inspiration for creating walkable, resilient places that reflect local character and foster lasting community impact.

    Speakers

    Keynote Speaker

    Jim Heid

    Founder, CRAFT DnA

    Jim is an infill developer and development advisor based in Sonoma County, California. Known for his aspirational but practical approach, he works with a range of tools and best practices to communicate the value of inspired design and sustainability within the realities of market norms. With over forty years experience as an urban designer, land planner, sustainability strategist and now infill developer, he brings a broad range of perspectives and skills to the discussion about how communities can – and should – grow. Trained as a landscape architect, he received a Masters in Real Estate Development from Massachusetts Institute of Technology (MIT) as way to more effectively integrate economics, development and design thinking. Continuing his role as an innovator and proponent of ‘doing development different’, Jim founded and runs a national program focused on small scale incremental development. His Small Developer Forum is recognized throughout the industry as one of the most unique and empowering gathering of small developers who join together to learn, support one another and help advance the art and science of Building Small. Drawing on his own experience and the work of others seen during these programs, he authored Building Small: A Toolkit for Real Estate Entrepreneurs, Civic Leaders and Great Communities. Published in 2021 by the Urban Land Institute, Building Small has become a seminal textbook and source of inspiration for a diverse audience looking to build community, not commodity. Jim works seamlessly with multi-disciplinary teams, bringing his design and real estate training to resolve complex challenges – focusing on enduring solutions catalyzed by initial, immediate steps. With an emphasis on high quality communications, Jim works to build deep understanding for the ‘how and why’ of decisions – rather than just creating consensus. His collaborative, integrative, and effective team leadership is recognized through his participation or chairmanship of over 15 Urban Land Institute Advisory Service Panels – in places as diverse as Napa, CA; Ft Lauderdale, FL; Toronto, Ontario; and Moscow, Russia. A sought after speaker for his energy, clarity and provocative ideas, Jim was a featured TEDx speaker in 2022. He has keynoted conferences and symposia across the U.S. where audiences are looking for inspired ideas and new approaches to how to shape the built environment with practical methods. Originally born in Pittsburgh, PA; Jim credits the diversity of places he has lived and worked – Springfield, Vermont; New Orleans; Denver; Phoenix; Boston; and San Francisco – for shaping his appreciation of how the built environment impacts quality of life, and the importance of regional identity for creating more interesting places. Now living in the idyllic community of Healdsburg, California he shares these insights with clients and audiences across the globe.